Latest resource 👉 Product Operating Model health check

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About us

We're a product transformation consultancy that provides organisations with senior product, design, and engineering experts to help transform organisations, bridge skills gaps, and accelerate product growth.

Sam Quayle & Dave Baines

We started Hyperact after spending 35 years working in the tech industry, serving clients through consultancies and agencies like high-growth boutiques Infinity Works and Equal Experts and global players Valtech and Accenture.

Together, we've worked with hundreds of different clients and teams, from start-ups to blue chips, each with their own unique challenges and ways of working.

This experience has given us an invaluable perspective into the evolving technology needs of organisations and users, how the best teams work, and what it takes to build a high-growth consultancy.

Three things stood out to us over this time:

1. The power of cross-functional teams

The best products are built by empowered, customer-obsessed, cross-functional teams using agile ways of working, user-centred approaches, and a modern tech stack.

2. Product is eating the world

'Product' is the most effective lens to frame innovation and transformation. The best teams and companies we've worked with approach problem-solving through the lens of the product, not technology or process. Build great products, build great companies.

3. The best talent wins

Talent is the cornerstone of a thriving consultancy. Providing a market-leading employee value proposition, building a great culture, and providing opportunities for people to do the best work of their lives are non-negotiables.

Where we're heading
We want to become the go-to consultancy for the world's most disruptive and ambitious tech companies.

Our mission is to help our clients create the best products on the planet, change perceptions about consultancy, and build a brand synonymous with quality and innovation.


Join us

Values

Exceed expectations

In a highly competitive industry, meeting expectations is expected, but it is not enough to make a lasting impact.

Exceeding expectations is how you build enduring relationships. This does not mean working long hours, deliberately setting a low bar, or scope creep. It means striving to be the best.

Take responsibility

Everyone is responsible for everything in our business and our client's delivery.

From washing the dishes, profit margins, client relationships, user experience, business development and beyond, to our business's footprint in the world. We're only as strong as our weakest link. That's why we hire versatile people to ensure we achieve great outcomes.

Act transparently

Transparency is good for everybody. It creates trust, efficiency, and equality.

We shouldn't be afraid of sharing the truth, no matter how hard it is to hear. We work openly, collaboratively, keep ourselves accountable, and give candid feedback.

Stay focused

In a world full of distractions, the ability to focus has become a competitive advantage for individuals, teams, and organisations.

It means prioritising what truly matters, saying 'no' more than saying 'yes', finishing the task, creating a plan and executing against it until there's a really good reason not to. By staying focused we maximise our impact and momentum and avoid diluting our efforts.

Be professional

We take pride in our work and treat others the way we would like to be treated.

We set a high bar for ethical, service, and technical standards and hold ourselves accountable for them. This doesn't mean being boring or stuffy; it means being respectful, reliable, and resilient, and understanding that how you deliver is often as important as what you deliver.

Keep improving

We are always looking at how we can be better. This applies to ourselves as individuals, our company, the projects we undertake, and the products we help our clients deliver.

A continuous improvement mindset encourages an iterative process where accomplishments are viewed as something to build on, not the realisation of a perfect end-state.

Think bigger

We create a greater impact when we elevate our thinking. This often means taking a step back, understanding how the parts affect the whole, and considering the consequences of our actions.

It also means aiming higher and ensuring that our objectives and actions are linked to a higher purpose.